We work with 5 travel brands per month. 2 spots left — June 2026 See plans & availability
Cited Score

Measure your travel brand's
AI Discoverability.

The Cited Score is the travel industry standard for AI visibility. One number that tells you how often AI recommends your brand when buyers search in your segment — and exactly what to move.

24-hour delivery 2,400+ prompts 6 scored components
Score components

Six signals. One score.
Every component actionable.

The Cited Score is a weighted composite of six measurable components. Every component is tracked, reported, and has a clear improvement path.

20%
AI Mention Rate
How often your brand appears in AI responses across the full standardised prompt battery for your segment and market.
20%
Citation Rate
How often your brand is cited or linked as a source — not just mentioned in passing — in AI responses across the battery.
20%
Recommendation Quality
Whether your brand is positively recommended versus mentioned neutrally, listed as an example, or mentioned negatively.
15%
Query Coverage
The proportion of the 480-prompt battery where your brand appears at least once. Breadth of coverage across query types.
15%
Source Authority
Third-party signals: industry directory listings, press mentions, verified reviews, expert citations, and structured data that AI engines use to establish trust.
10%
Content Readiness
How clearly and completely your website answers the buyer questions AI engines use to form their responses about brands in your segment.
Score interpretation

What your Cited Score means.

Scores range from 0 to 100. Here is how to read your position and what it means for your next move.

80 – 100
Strong visibility
Your brand is consistently cited across most buyer-intent queries. Focus shifts to defending and deepening authority signals.
55 – 79
Moderate visibility
You appear in AI answers for some query types and markets but miss others. A targeted content and authority strategy will move the score significantly.
30 – 54
Low visibility
You appear occasionally but are not being consistently cited. Entity signals, content readiness, and source authority are likely the gaps.
0 – 29
Not visible
Your brand is largely absent from AI answers for your segment. Foundational entity, content, and authority work is needed before citing patterns form.
Segment availability

Cited Scores are available
for these travel segments.

Each segment has its own buyer-intent prompt battery. Scores are not interchangeable across segments.

SegmentStatusPrompts per engineMarketsScore available
Business Travel and Travel Management Companies Live 480 UK, USA, UAE, India, Global
Destination Management Companies Live 320 UAE, UK, Thailand, Japan (preview)
Online Travel Agencies Live 400 Global, UK, USA (preview)
Tour Operators Live 360 Europe, Asia, Americas
Hotels & Resorts Live 480 Global, UAE, UK, USA
Airlines 2027 360 Global, Regional
How to get your score

24 hours from now.

01
Submit your brand
Enter your brand name, segment, and markets. Add up to 10 competitors. Under 3 minutes.
02
Analysis runs
2,400+ prompts run across ChatGPT, Perplexity, Gemini, Google AI Overview and AI Mode. Competitor brands analysed in parallel.
03
Score delivered
Full Cited Score, all six components, competitor benchmark, gap analysis, and ranked action plan. In 24 hours.
Get my Cited Score
Included in all plans from $997/month. See pricing.